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Why Choose

De La Parra Group?



Our mission is to work closely in collaboration with our clients in order to help them succeed in setting and meeting their business ideas, goals, and objectives. We appreciate your business. In effect, we offer total support and a commitment for organizations and business owners to help them transmit their business ideals in a strategic, creative, and cost-effective manner.



Our vision is to endurably work with small, midsized, and large companies in the public, private, and nonprofit sectors. We aim at providing valuable and effective expert advice and training for success for the businesses we support.

Our team of highly skilled and expert professionals has years of real-world management experience in strategic business planning and strategic management, small business planning and corporation formation, behavioral and organizational assessments, organizational development, compliance and business ethics, management coaching services, and marketing.

We want to excel at providing customized solutions to help managers, business owners, and business professionals to improve their managerial and interpersonal effectiveness and positively impact organizational productivity, increase their sales, customers, and customer retention.



To be an organization dedicated to helping business owners, entrepreneurs and executives achieve business success. Our approach as expert facilitators is to get positive results for your business planning. Create solutions and resources to business success and corporations’ formation. In building long term relationships, with the collaboration of our clients in order to bridge the gap to formulate an outstanding customer service to help us improve in the growth and the development of their businesses and of our own organization as well.



To work for small, medium, and large size companies in the capacity as business consultants, business turnaround consultants, business planning consultants, business plan writers, marketing consultants, business coaching consultants, business planners, web marketing consultants,  and search engine optimization (SEO) experts. We have the experience, knowledge, and skills to help companies succeed.


We work with small business startups, medium, and large organizations in a wide range of industries. Whether you are a small business startup or you are looking for business improvement or new ideas. You need the best guidance and direction to help you make the most money in your business, as quickly as possible.



The Principles that guide our Values are:

Honesty Integrity and Fairness in our dealings to avoid wasting your time, your effort, and/or your money. Our Expert Business Consultants can help you get the results you need.

Leadership Excellency and Results to effectively help entrepreneurs, business owners, and organizations to successfully establish their business planning, startups, corporations formation, and governance structures. Our business consulting seminars, strategies, programs, and solutions are designed to guide you step by step, to get the results you want from your business in as little time as possible.

Jose Luis Luna de la Parra


Jose L. Luna was born in Izucar de Matamoros, Puebla, Mexico, and raised in East Los Angeles. Mr. Luna served in the position as a Senior Business Strategy Consultant and Business Manager for a Los Angeles law firm. Mr. Luna has valuable experience in different areas of law, business takeoff and startup, marketing, Publications, and newsletters. He overlooked after issues related to sales, production, and personnel, the day-to-day, and more hands-on activities while providing feedback to the immigration lead attorney of the legal law firm and in the overall business operations of the legal organization. He is frequently involved in different communities and organizations. In addition, Jose Luis Luna de la Parra is the owner and founder of De La Parra Consulting Group a business consulting and community supportive enterprise.



During Mr. Luna's management tenure at a large automobile industry, Mr. Luna had the good fortune of gaining substantial administrative and business management by objectives (MBO's), program development experience by developing, planning, directing, managing, implementing, and evaluating plans for the management of fourteen shops with total sales of more than five million dollars per year. Mr. Luna consistently exceeded his goals and gained excellent management skills as a strategic decision-maker, self-motivator, and motivator of others.



As an advisory board member, a volunteered position, for "Mar y Sol" a non-profit charitable corporation, Mr. Luna helped in the development of grants and special project applications as well as providing advice, opinions, and ideas for the improvement of community development programs aimed at serving senior citizens and the community at large. He has also been a volunteer at the San Pedro Community and Senior Services Center where he taught Citizenship classes and English as a Second Language (ESL) to senior citizens for more than three years. In addition, Mr. Luna also has attended the Central San Pedro Neighborhood Council with the intention to serve as a board member, advisor, and/or neighborhood "councilmember" representative.

Jose Luis Luna de la Parra has the skills, strength, and honor of a leader, the abilities to learn, support and listen to instructions, and the dynamic to follow the commands of his superiors. Mr. Luna knows when leaders have to make decisions. As a leader, Mr. Luna has strengthened his ethical point of view by engaging in constant ethical routines, dialogue, decision making, and justification. Ethics, throughout Mr. Luna's career, has provided a backdrop to his decisions, actions, duties, and obligations, and have enabled him to express, reflect and advocate normative concerns in both principles and actions.



An integral component of Mr. Luna's Master in Public Administration (MPA) from California State University Dominguez Hills (CSUDH) degree was to be heavily indoctrinated in ethics to reinforce the abilities to become an effective administrator. The study and examination of the foundations of ethical administration included evaluation and application of ethical theories to public sector issues which provided opportunities to think reflectively, recognize ethical problems, and gain skills to effectively deal with political and analytical problems. In addition, Mr. Luna has traveled extensively around the world. This has brought him to various peoples, languages, customs, cultures, and different religions which have cultivated his tolerance towards our fellow human beings as well as to understanding other cultures and their different customs or religions. Human beings as a right deserve to be treated with dignity, equality, and respect. These are Mr. Luna's heavy notes and his philosophy.



In addition, Jose Luis Luna de la Parra has taken courses and seminars such as Financial Accounting, Business Law, Principles of Macroeconomics, and Principles of Microeconomics. The Master of Public Administration (MPA) curriculum courses completed, enhanced, and are very beneficial to his affairs as a Business Consultant and Business Analyst positions. The (MPA) curriculum consisted of:



PUB 302. Administration of Financial Resources
Administrative and political considerations of fiscal policy, the budgetary process and fiscal controls, financial management and planning, government and the economy, intergovernmental fiscal relations and nature of grants-in-aid, alternate revenue sources, and contemporary issues of public budget systems.


PUB 434. Administrative Planning
Techniques of administrative planning to include normative forecasting, planning, and policy formation were reviewed. The future environment of government services to include demands and resources were explored within the framework of systems analysis and policy sciences. Strategic planning, managing public concerns in an era of limits.


PUB 504. Quantitative Methods in Public Administration
Quantitative methods used in decision-making with special emphasis on the public sector.


PUB 506. Administrative and Public Policy Analysis
The application of analytical tools to the solution of public management problems, introduction to general models of policy analysis, integration of solutions into administrative processes in government and policy studies cases.


PUB 508. Seminar: Public Personnel and Labor Relations
Managing the human resources of a public agency with an emphasis on selected activities of recruiting, staffing, evaluating, compensating, motivating, and training the work force was analyzed. Procedures and legal requirements for collective bargaining, affirmative action, and equal opportunity were explored.


PUB 510. Seminar: Public Financial Management
Examination of methods, processes, and problems in the administration and budgeting of public revenues, revenue generation, forecasting, cost control, and financial management cases.


Jose Luis Luna de la Parra, graduate education provided him with a theoretical foundation for the practice of public management in the public sector or non-profit organizations, and for research, consulting, and teaching. A master degree in public administration (MPA) fortified the skills and addressed the social, political, and economic landscape of the public sector and its history and role in the American Society. The subjects required for his master in public administration degree included a broad examination of theoretical perspectives, the environmental context, and functions that can be used to analyze organizations and to improve organizational effectiveness, generate a positive difference and when necessary, bring needed change for greater end results to an organization. 



In addition, Jose Luis Luna has his Law Degree, a Juris Doctor (JD) from The Peoples College of Law, a law school dedicated to generating activist attorneys, advocates for social change, social justice, and equal rights for all humanity.

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